About This Project


LJ Nelson, Anitrah Nelson, Jen Frick Nelson, Rayna Cook, and Bradford Frost







How long have you been in operation:

Coming Soon. We’ve been planning for 3 years.


What inspired you to start your business?

The thought of having ownership of our own mental, spiritual, emotional and financial destiny fuels our entire team. Our ownership group consists of five members who’s professional expertise ranges from business, education, community development & culinary arts. We see our business as a way to be creative, inspire others, and give something back to the city which has given us so much.


What are some struggles you faced when trying to achieve your goals?

This question is not easily answered. I’d say that a start-up requires patience and undeniable belief that you can succeed. We have had  every hurdle from people not taking us seriously when trying to allocate a space, to making sure we had all the funding we needed to make the dream a reality. It continues to be a challenge to see things through, but together our team has already achieved so much, and we’re excited about our future on Livernois.


What is one of your most notable triumphs?

Without a doubt, being a two-time Motor City Match Awardee and closing on our loan with Detroit Development Fund. Many businesses never even see daylight without adequate backing. Having these entities supporting us is paramount in our success!


What is one piece of advice you would give to those who want to be entrepreneurs?

Understand what you are good at, and delegate or find someone to close the gaps in which you struggle. Your time and energy are very, very important as you start out. Go to every entrepreneurial event you can, meet other people who share your idea and vision, speak to anyone who will listen to you about what you want to do/offer and never, ever stop grinding!!!!!! Never! Understand that this isn’t for the faint of heart or the weak. You have to be your own champion, everyday.


Where do you envision your business and Detroit in 10 years?

Easy! Best slider restaurant, hands down. Five to ten locations throughout metro Detroit.


Finish this sentence: Detroit needs…

We want to do our part as a minority & woman owned business to reach back and help others achieve their dreams as well. We as a society need to realize that we cannot operate in a vacuum. Our success is Detroit’s success and vice versa. Our goal is provide others with opportunities to grow within our business and one day be able to reach back and help another person. That’s how we ALL win!