Paulina Petkoski
Executive Director & Co-founder
2012-Present
I was inspired to provide resources for artists and musicians for greater exposure opportunities in addition to providing insight into Detroit’s exciting contemporary cultural scene. The initial focus was to connect the Detroit and New York City creative communities through special events platforms to create real connections between like-minded people.
General struggles include ones that all entrepreneurs face- registering the business, finding our own unique voice, and struggling to figure out how to make what began as a ‘passion project’ into a sustainable business model.
Organizing an adult field trip of 15 creative professionals to attend the Detroit Design Festival from NYC including the transportation and logistics was very exciting. Relocating our business to Detroit from NYC and getting a space of our own is also a huge triumph for the company.
Persistence and self-motivation are the most important qualities to have- most everything else can be taught.
In 10 years, Detroit will be full of local businesses and become a magnet for new residents who want to make a thriving creative economy that can be at the forefront of responding to the current global and local economy needs.
Detroit needs to encourage mutual respect and synergy between its long-time residents, in both the suburbs and the city proper, and its new residents to create a strong, economic city, state and region.